Brand Manager PPD (Kerastase)

WHO WE ARE

L’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world’; it is now the industry world leader with €29 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet. Experience the excitement of agility to shape the future of beauty; where diversity and purpose come together create meaningful impact.

For more than 110 years, LOréal Professional Products Division has been defining the present and shaping the future of professional beauty. We are an open space for innovation and technology, while caring for the planet, giving more hope and producing less waste, we create a unique experience in every product - as unique as you are. We are always ahead of the curve. If youre passionate about beauty, technology and sustainability, data-driven, disruptive, creative and a team player, wed love to talk to you about how we can work together.

KEY RESPONSIBILITIES

Reporting directly to the Group Brand Manager, you will be responsible for developing and implementing strategic marketing initiatives to maintain and enhance the brand image. The role requires a combination of creative thinking, strategic planning and strong leadership skills to drive brand awareness, engagement and loyalty.

• Implementing new launches, supporting the growth of core products and animating the core catalogue
• Conducting market research to understand consumer trends, competitive landscape and category insights
• Regular analysis of sales, share, price, market and competitive data, etc.
• Manage budget and ensure accuracy of sales forecasts
• Planning, implementation and analysis of integrated marketing campaigns and other activities
• Working closely with trade marketing, sales, digital and other departments
• Collaborate with creative teams and agencies to produce high quality marketing materials

YOUR FUTURE TEAM

You will join a team of creative people, individuals with knowledge and skills in the areas of salon business and hairdressing. Together with our team, you will implement large-scale Academy events and build networking with other functions of the company.

YOUR BACKGROUND

• You are a marketing expert with 2-3 years of experience
• Experience in implementing integrated marketing campaigns with a creative approach and involvement of various channels and digital tools
• Constant work with research, monitoring, interpretation of consumer and market data, identification of consumer trends and insights
• Have project management experience and a structured approach
• Quick adaptation to changing market trends, consumer behavior and business dynamics
• Experience in working with multifunctional teams, influencing skills to make effective business decisions
• Text BoxEnglish Upper-intermediate

WHAT WE OFFER

• Join the leading Beauty Tech Company worldwide with official employment, competitive remuneration, and global profit-sharing opportunities.
• Develop in the place where you can contribute to something bigger and grow beyond your potential! Numerous social initiatives of various scales implemented by LOréal Ukraine are aimed at solving environmental and social problems, as well as gender inequality in business and science. Since the beginning of the full-scale invasion, the company has been supporting those affected by the hostilities.
• You will get: comprehensive health and life insurance, exclusive discounts at L’Oréals internal product store and partner beauty salons, technical equipment, and additional vacation during challenging times.
• Embrace a dynamic environment where you have unlimited access to learning platforms and development courses, including local and international trainings, Coursera, LinkedIn Learning, and BUZU.
• Thrive in an international company by realizing your ideas while collaborating with industry experts to elevate your professional expertise.
• Experience a hybrid work schedule, offering the flexibility to work either in the office with shelter (Kyiv, Business Center “Magnett”) or remotely.

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