Availability / Visibility Specialist

| Київ | UA

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Implement a cross-category approach to maximize POSM visibility; Strong attention to detail and a keen eye for design aesthetics;...

Hamster Kombat

Are you ready to join a multinational company and a dynamic team for great achievements? Do you like unique challenges and experiences? Do you want to use professional competencies and skills? We offer an attractive and dynamic international working environment with constant opportunities for development, reflecting our conviction that people are our most important asset.


Nestle Ukraine
, worldwide leader in Food and Beverage industry, successfully working and developing in Ukraine, is announcing an opening of a senior-level position of Corporate POSM Specialist in the Nestle Head Office in Kyiv.


Key objective of position:

  • Enhance the category presence in retail stores and increase category sales through the development, production, and logistics of effective Point of Purchase Materials (POPM) at the corporate level;
  • Optimize and synchronize the budget, development, production, and logistics of POPM (Point of Purchase Materials);
  • Generate new concepts and approaches, identify priority areas, and drive innovation in POSM development;
  • Present developed concepts to the Line Manager and other executives for further action.


Main Responsibilities:

1. Strategical:

  • Develop a comprehensive strategy for POPM within the assigned scope of responsibility;
  • Analyze market trends and competitor activities related to POSM in trade channels;
  • Collaborate with agencies to procure POSM materials, optimize suppliers, and negotiate competitive prices. Participate in discussions regarding investment decisions in promotional materials;
  • Share best practices within the cross-functional team to enhance POSM effectiveness;
  • Implement a cross-category approach to maximize POSM visibility;
  • Monitor and control Visibility KPIs to ensure the successful implementation of the POSM strategy.

2. Operational:

  • Consolidate and align all necessary information and working materials (designs for brand concept verification, samples, signed color proofs, briefs, technical specifications, etc.) with the cross-functional team and visibility specialist for all categories;
  • Collaborate with the cross-functional team and vendors to discuss the design, specifications, and construction of promotional materials during the development stage. Present information to the Line Manager and senior executives for further action;
  • Develop and align the end-to-end process for POSM, including production, logistics, and storage, while continuously evaluating effectiveness;
  • Create product catalogs and POSM materials for the sales team;
  • Develop tools and metrics for quarterly evaluation of POSM effectiveness and productivity;
  • Provide support to categories in the development, production, and logistics of customized, cross-category, and new product launch POSM materials;
  • Monitor the implementation of the POSM visibility strategy by regularly assessing Nestles presence in retail stores compared to key competitors. Propose plans to improve Nestles position;
  • Monitor POSM inventory levels according to deadlines and approved storage quotas;
  • Ensure compliance with quality and cost standards in the local POSM category/channel development strategy;
  • Create and manage IDs and purchase requests (PR) in the system. Control document flow related to the development and production of promotional materials in line with corporate responsibility.


Main Requirements:

  • University Degree;
  • 3+ years of experience in POSM management, preferably in the FMCG industry;
  • Strong project management skills, with the ability to handle multiple projects simultaneously and meet deadlines;
  • Excellent communication and interpersonal skills, enabling effective collaboration with cross-functional teams and external vendors;
  • Strong attention to detail and a keen eye for design aesthetics;
  • Strong organizational and problem-solving skills, with a creative mindset.


Nestle Ukraine is an equal opportunity employer. We offer all qualified employees and applicants identical chances.


Information :

  • Company :
  • Position : Availability / Visibility Specialist
  • Location : Київ
  • Country : UA

How to Submit an Application:

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Post Date : 20-06-2024