Marketing Database Specialist

WE ARE

SoftServe Global Marketing is rapidly growing and seeking out a Marketing Database Specialist to join our Database Team. As a broader Digital Marketing & MarTech team, we are responsible for maintaining overall market presence and brand awareness, identifying and getting to know our target audience, engaging with them through all relevant channels, and helping SoftServe generate new business.

The Global Marketing team we belong to is divided into smaller units that cover their designated functions, so youll have all the guidance needed in adjacent fields, and youre not expected to act as a human Swiss army knife and will focus on what you do best.

IF YOU ARE

• Holding a Bachelors/Masters degree in Marketing, Business, Economics, Computer Science, Statistics, or a related field
• Highly proficient in MS Excel and creating reports
• Certain of your analytical skills
• Adept at managing contact/company lists, databases, workflows, related research, and marketing automation tools
• An expert in matching logic and data cleansing processes and techniques
• The one who produces results quickly and meets deadlines
• Experienced with Marketing Automation and CRM systems (HubSpot, Microsoft Dynamics, Marketo, Pardot, Eloqua, or similar)
• Comfortable working with routine tasks, thriving in a stable environment, and enjoying the consistency of database work
• A professional maintaining attention to detail and ensuring high-quality outcomes
• A sound communicator efficient in internal, and a range of adjacent marketing teams
• Proficient in English at an intermediate level, or higher

AND YOU WANT TO

• Work with large and varied data sets from multiple data sources of a B2B flavor (so were talking companies, contacts, and other usual CRM objects)
• Collect, analyze, and operationalize prospect and customer data
• Gather data and monitor campaigns; loading new contact data into the company database under supervision
• Implement marketing automation: setting up, maintaining, and monitoring workflows for multiple marketing user cases
• Assist with email-related operations
• Work with list management and research: help create and maintain high-quality lists for marketing programs
• Collaborate with marketing program owners to define list criteria
• Practice data sourcing and cleansing, improving data quality

TOGETHER WE WILL

• Learn how to work with prospect and customer data
• Develop you as a Database Marketing specialist on an individual career path mapped with you
• Enjoy flexible working hours
• Get access to experienced specialists in different domains of Finance, Sales, Marketing, HR, and GTO willing to share their knowledge
• Benefit from attractive salary, sport, remote or office, language classes, and learning opportunities to help you thrive in your role
• Stay healthy with insurance (and a mindful workplace)
• Test and learn because nothing in digital is defined or final

SoftServe is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment regardless of race, color, religion, age, sex, nationality, disability, sexual orientation, gender identity and expression, veteran status, and other protected characteristics under applicable law. Lets put your talents and experience in motion with SoftServe.