Digital Marketing Specialist at Open Minds Institute

OpenMinds is seeking a skilled and resourceful Digital Marketing Specialist to join our team, focusing on innovative marketing tools to counter propaganda in hard-to-reach regions such as authoritarian countries and conflict zones.

This is a truly unique role and an opportunity to support Ukrainian information resistance while combating the spread of authoritarian disinformation.

• Identify and develop non-obvious marketing channels, leveraging messengers, social media networks, and other digital platforms
• Build unconventional marketing funnels on platforms such as Telegram, WhatsApp, Viber, and through affiliate ad networks
• Analyse marketing metrics to gauge campaign success and make data-driven decisions
• Create and execute affiliate marketing strategies
• Collaborate closely with our communication department to ensure information initiatives are alined with the broader organisational goals

• Strong proficiency in any performance marketing channel, including campaign setup, management, and optimisation – 1.5+ years of experience
• Ability to navigate and leverage non-traditional marketing channels (Telegram, Viber, WhatsApp, SMS, etc.)
• Deep understanding of marketing metrics and the ability to translate data into actionable insights
• Excellent written and spoken English at a B2 level or higher
• Creativity in problem-solving and a knack for identifying unique marketing opportunities

• Work in a fast-growing company with proprietary AI technologies, solving the most difficult problems in the domains of social behaviour analytics and national security
• Competitive market salary
• Opportunity to present your work on tier 1 conferences, panels, and briefings behind closed doors
• Work face-to-face with world-leading experts in their fields, who are our partners and friends
• Flexible work arrangements, including adjustable hours, location, and remote/hybrid options
• Unlimited vacation and leave policies
• Opportunities for professional development within a multidisciplinary team, boasting experience from academia, tech, and intelligence sectors
• A work culture that values resourcefulness, proactivity, and independence, with a firm stance against micromanagement